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A few years ago - in South Africa at least - Blackberry was the greatest invention to hit our shores. Instant free messaging? Free internet? Free emails? No ways.
It was new and amazing and almost everyone wanted one and almost everyone got one. They were the leaders in the world of smart phones. Then when the Apple iPhone 4 went on sale, Blackberry went into a downward spiral and are now nowhere near the serious contenders of the smartphone game. Take a look what happens when a company loses it's innovation.
AGENCY SHOWCASE
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